The Business of Self-Belief

Supporting Women to Bloom in Business 

The Business of Self Belief

Supporting Women To Bloom in Business

What’s Here?

Many women go into business as a way of exploring their independence, freedom, and creativity.  A business provides many opportunities to succeed but will also test your confidence to rise above the inevitable setbacks.

While there are both highs and lows in any business, we currently face unprecedented pressure to survive in the Covid-19 world. The newness of this experience means no one knows how the business landscape will look in six months.

Confidence and self belief have never been more important.  The economic reality cannot be underestimated, but neither can finding opportunities to resiliently sustain your business and your mindset.

I continue to support women in business to bloom in business by addressing the situations and fears that can trigger an exit.   I focus on tools to improve your self belief, and skills for building a stronger business foundation, now needed more than ever.

I hope you find this site helpful as part of your support network going forward.

With best wishes, Irene

    Online Courses

    Our online courses focus on how you can build your confidence and self-belief with the intention to succeed in business. 

    Brave New World Blog

    Here we explore ideas related to sustaining your mindset and your business in this brave new world.  

    Contact Me

    Interested in 1-1 coaching or a tailored program for women at your business?  Contact me to discuss how we can lead more women towards greater self-belief.

    Irene D. Baker

    Irene is a creative thinker, and experienced educator, trainer and learning facilitator.  Her small business is based in adult education, program design, coaching, consulting and project management.  With a passion and fascination for brain science, mind research and universal wisdom, Irene combines her broad range of skills and experiences and applies them to the world of women in business.  She will enthusiastically point you towards trusting in your ability to direct your own life, while refusing any belief in powerlessness in your thinking.

    Claim Your Confidence

    This online self-paced program began in April 2018 with support from the Queensland Government’s Advancing Women in Business Initiative.  The program explores the beliefs that affect your confidence in business, showing you how to ‘reset your mindset’ to growth and success thinking.

    • Eight modules with 1-1 online coaching support
    • Tailored to women in business and entrepreneurs
    • Self-paced – start when ready
    • Practical and based in brain science
    • Online discussions provided
    • Tackle imposter syndrome
    • Address a fear of failure or success
    • Twelve month access
    • Sign up today for AUD $149

    “...this course has been almost life-changing for my mindset and thinking about the way I approach my work, colleagues (especially when I don’t see eye to eye with colleagues) and the topics about status and self sabotage have all been hugely impactful….I am no longer coming from a place of not feeling good enough, I am approaching my professional work from a place of inner confidence because of the things I have learned in this course.”

     Emma Woods, Participant

    My Blog

    Practice 2: Decode Your Belief Programs

    Practice 2: Decode Your Belief Programs

    Introduction In a recent blog: The Power of Our Programs, I share my realisation that the worrisome thoughts and negative self-talk I repeat to myself, are like a ‘program’ in my brain that I have been writing for many years.   These programs are filled with thousands...

    Practice 1: Write Better Beliefs

    Practice 1: Write Better Beliefs

    Of all the Practices that I will be sharing, this is one of the most important.  Changing beliefs about yourself underpins most of what I offer on this site, and it is the basis of my Claim Your Confidence online course.  This practice offers you a practical way to...

    The Power of Our Programs

    The Power of Our Programs

    Business is a wonderful way of expressing your freedom.  You literally design, develop and create a future for yourself that currently doesn’t exist. You get to decide what the vision is, how it will unfold and what goals will be achieved.  It is a massive act of...

    Assess Your Business Ideas Using Head & Heart

    Assess Your Business Ideas Using Head & Heart

    As a woman thinking about going into business, it’s important to know that not every idea has the potential to become a business opportunity.   Ideas, as they say, are a dime a dozen.  When you assess your business ideas thoroughly you will know if any of them will...

    Are Your Beliefs Building Business Confidence?

    Are Your Beliefs Building Business Confidence?

    If you are a woman thinking of starting a business, you are not alone.  Thousands of Australian women are considering starting a dream business and thousands more have started one in the last year.  According to recent ABS data an additional 46,600 female business...

    Feeling Grateful for a Home-Based Business

    Feeling Grateful for a Home-Based Business

    No matter how much we enjoy our business, at some point we all want (or need) to take a holiday.  It takes careful planning to leave a business behind, but doing so frees you up for a rest so you can see things with fresh eyes on your return. Having just returned from...

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